The Craft and Hobby Winter 2014 trade show and convention was a whirlwind, as always. I’ve nicknamed this show my annual “corporate dog years convention” because we do five or six months of work crammed into 5 days. There are so many things I absolutely love about CHA every year. The top one being that I get to see so many of my friends. I love being in the company of wildly creative people and get so inspired seeing all the artwork they’ve made as samples for various manufacturers, as well as the creative outfits and jewelry they’ve put together to represent themselves and their brand at CHA.
There was some amazing behind-the-scenes business relationships that were established for me and Susan and ICE Resin this show that I can’t talk about yet, but that will be keeping me busy the next few months. I’m squealing inside when I think about how these opportunities are going to fling us even deeper into the growth we’ve been expecting and working so hard for. What I can share though is that Iced Enamels was named one of the Hot 20 products of this Winter CHA show. As part of that recognition, I gave a quick 60 second presentation to buyers, bloggers and other media the Friday evening before the show began to tell everyone exactly how revolutionary our cold enameling program really is. It was a little crazy at the time because Susan was at the other end of the Anaheim Convention Center teaching her Artisan Workshop during the exact same time as our Hot 20 presentation.
The honor definitely helps create a little more buzz for us on the show floor. Our booth is usually packed each year, but this show in particular was busy as people came to see our constant Iced Enamels demos. Some of the incredible artists from our 2014 Creative Team ( and one from our 2013 team Susan Walls) were helping us out working their fingers to the bones with demos, demos and more demos. Thanks Jamie Dougherty, John Petersen, Tatiana Allen and Candy Rosenberg for the 2014 team, Susan Walls from 2013 and our amazing Designer friends Vicki O’Dell and the totally fab-u-lous Suze Weinberg!
This show also proved 2014 is going to be the year for Rue Romantique by Kristen Robinson. All new packaging and brand new styles of backless bezels designed by Kristen were hot, hot, hot! People could not get enough of her workshop, demos and designs!
In addition to our ICE Resin company business, Susan, Kristen and myself all had book signings at the F&W booth. People were lined up to get signed copies, and it was awesome to talk to folks who are true fans of ICE Resin and all of our jewelry designs. It’s a pretty incredible feeling to know people are reading, seeing and finding value in our creative work. I did have one humorous comment during my book signing from someone who follows my blog and Facebook. “What Jen, no new book this year?” I had to laugh because Making Metal Jewelry just came out January of 2013. Knowing how much I publish, she really expected a brand new release. I laughed and told her a new one is in the works, but that it’s still a year away from release.
Every year at CHA we do a team dinner at Buco di Beppo where we bring in some form of mustaches. We started this five years ago as a lark before mustaches reached the trend they are today as an ice breaker and to get the party and socializing rolling. It’s now become our thing. Dear Kristen is over the mustache trend, but I just can’t seem to let it go. Our sweet friend and Booth Manager Misty Grosse is the one who found the handlebar mustache straws for us to use this year. Last year, it was stickers and we placed them all over the pictures in the walls of the Pope room. The cutest thing is our waiter this year was the same as last year and he even still had the ‘stash sticker on his holder where the bill goes. He was so thrilled to see us again, but sad that we had gone to straws and that he couldn’t collect a new sticker. Now that’s staying power and a testament to our craziness.
My absolute favorite moment this year was getting to meet Rupert Boneham, one of the most popular players ever on Survivor. My husband and I are HUGE Survivor fans. When I heard that ilovetocreate hired Rupert this year as their national spokesman for their tie-dye line, all I could think of was brilliant! I want to know who thought of that idea and I would like to hire that marketing person to work with ICE Resin. Susan and I were invited to the ilovetocreate party (which was awesome with a massage therapist and makeovers and gourmet popcorn and even a professional photographer to take new blog headshots) Saturday evening. I was sooooo hoping Rupert would show up, and he did. Not only did I get to get have my picture taken with him, but since the party was quiet at first because it was at the same time as a huge blogger event, me and Rupert grabbed a drink and sat down to talk about Survivor and Life. One of the things I adore about him so much is that you can tell he is all about his family. In this aspect, he reminds me of my husband. Just a good, solid man and human being. We had a very real and authentic conversation and I’ll remember it for a long time. Thanks, Rupert for just being you!
Here are a few more pics from CHA…