As many of you know, my friend and business partner in ICE Resin is the fabulously talented Susan Lenart Kazmer. I’ve been talking about her for years, and will continue to do so, because she is just one of the most amazingly talented artists I have ever met. She is also one of the smartest business women and entrepreneurs I’ve encountered, which is saying A LOT because I used to interview a lot of CEOs and companies when I worked as a business reporter for the Tucson Citizen.
In addition to creating ICE Resin and an incredible line of handcrafted bezels and products for Susan Lenart Kazmer The Art Mechanique, she designed a craft line of jewelry components last year that’s exclusive to Michaels stores nationwide and in Canada. Industrial Chic was an immediate success when it hit the stores last May. It even won an award from Michaels as one of the top three best sellers in 2010. She continues to make Industrial Chic components for new releases each Spring and Fall.
While Industrial Chic is Susan’s brainchild from beginning to end, I feel very fortunate to be among her inner circle of designers, along with Kristen Robinson and Barbe Saint John (AMAZING artists in their own right) who get to work with new Industrial Chic immediately after they come out of production and right before they hit the stores.
I really loved this last goodie box. I had to laugh aloud the moment I saw the working blinky eye with long eyelashes that Susan set into one of her signature bezels. Of course, I adore the little cars and am happy with each new release of another one. The pop of blue of the old car in this new release is stunning.
I think my favorite charm this time around is her textured and fold formed heart. She told an interesting story in the summer 2011 issue of Belle Armoire about how she disliked hearts from her days of study at the Chicago Art Institute, but how her life has changed and she can appreciate the symbology of the shape. If you haven’t seen this issue of Belle Armoire, pick one up if you can. Susan’s profile is really well done.
Keep an eye out soon at your local Michaels stores for the new Fall releases. Also, be sure to check back in with me to see what kinds of things I’m designing using my favorite craft components.